Lotus Notes Domino CRM Applications
Marketing Campaign Management for Lotus Notes Domino
Marketing Campaign Management software enables you to effectively manage and target both prospects and existing customers, facilitating Relationship Marketing and keeping your company "top of mind" with your customers.
It enables marketing campaigns such as Direct Mail / Mail shots and E-mail campaigns to be produced and implemented quickly and effectively using a variety of segmentation criteria. External data lists can be managed and assessed, and it allows for improved marketing decision making with comprehensive analysis options.
Typically, ROI is achieved within the first year, through maximising new business potential with regular, timely customer contact, time savings in searching, tracking and retrieving data as well as producing E-mail and Direct Mail campaigns.
The usage of Marketing Campaign Management internally or remotely allows for better information access & collaboration. Overall decision making and marketing planning is improved through campaign analysis, tracking successes and maintaining historical records.
CRM Campaign Marketing Management Features:
- Create a marketing campaign, track costs and compare success to previous campaigns
- Create marketing campaigns using various segmentation criteria
- Automated Direct Mail / Mail shot and E-mail management for your prospects and customers
- Import / export data facility for working with external data lists
- Tag imported contacts with an external source, to analyse quality of data
- Set expiry dates if using list licence management
- Customisable data security access options
- Facilitates credit control processes.
Contact Management will enable your business to:
- Facilitate good relations with customers and prospects by maintaining targeted communications
- Reduce the administrative drag involved in producing targeted Direct Mail / Mail shot and E-mail campaigns
- Identify success areas quickly and capitalise on them
- Improve decision making and reduce future marketing campaign costs through campaign analysis
- Manage your marketing database effectively
- Facilitate customer and prospects management.
What versions of Lotus Notes Domino?
CRM Contact Manager is available for use with Lotus Notes and Domino 6.0x,7.0x, 8.0x and 8.5.x: CRM Contact Manager X 8.0 runs on Lotus Notes Domino 8.x including the Lotus Notes 8.5 and Domino 8.5. You can find more on the Application Technical Requirements here.
In many circumstances, as our Customer References will testify, we make sure our applications work and would put every effort into working with you to ensure our applications work both in the short, medium AND long term, through which ever Lotus Notes and Domino versions you happen to be running. The only factor that may be affected, could be specific features and whether they will run on your version.
We'd love to talk with you about your application needs, your business requirements and how we can help.
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